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Value-Based Selling: are we there yet?
Related topics:
MedTech, Market Access & HEOR, Commercial
Overview
- What is Value and how to quantify it?
- “Doctors love my product, but I still cannot sell it” - an evolving balance of power
- Do I need Reimbursement? What are the risks?
- “Your product is too expensive”: fact or misperception?
- Case example: from “easy-to-use” to “cost-saving”
- Practical recommendations for Value-Based Sales
Speaker
Ben Modley
Director of European Operations
Value Connected, Germany
Photo
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REMINDER
This is the presenters’ personal opinion and does not necessarily represent true facts, the official views or policy of their organisation, nor the views of Evidence Life Science.
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