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Creating Product Value To Capture Market Opportunities in Post-COVID era – A multi-disciplinary roadmap for success
Overview
- Key decisions of today that brings you into the world of opportunities tomorrow
- Setting out Product Claims with recognizable aspirational value.
- Understanding pricing & reimbursement landscape and payers needs
- Designing adequate evidence to demonstrate this value for regulatory and reimbursement purposes.
- Informed choices for stronger claims and data generation with the full circle of multi-disciplinary insights
- Defining key success factors to capture new market access opportunities
Speakers
Claus Schaffrath
Managing Director, MD squared
Katarzyna Kolasa
Sr. Consultant Health Economics, MD squared
Professor & Head of Health Economics & Healthcare Management Division, Kozminski University
Photo
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REMINDER
This is the presenters’ personal opinion and does not necessarily represent true facts, the official views or policy of their organisation, nor the views of Evidence Life Science.
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