5 REASONS TO ATTEND:

  1. Understand if an omnichannel strategy can and should be ethically implemented in medical affairs
  2. Appreciate the potential effectiveness of omnichannel in areas like insight generation, stakeholder engagement, education and value
  3. Learn from real-life case studies and explore a multitude of omnichannel options and potential approaches
  4. It’s not all about technology: Understand what internal procedures, processes, practices and culture can best-enable omnichannel effectiveness
  5. Learn what digital technologies are enabling medical affairs to offer more stakeholder value through fresh channels, insights and communication

Speakers List

INDUSTRY EXPERTS

Natasha Hansjee

Innovation Catalyst 
Roche 

Paresh Sewpaul

Head of Haematology Medical Affairs 
Janssen

Salman Rizvi

Vice President, Head of Customer Facing Medical – Emerging Markets
Viatris

Emmanuel Caillaud

Senior Director, Medical Affairs and Professional Education
Edwards

Arron Mungul (TBC)

Director, Medical Capabilities
Bristol Myers Squibb

 

Ainara Luque Saavedra

Global Medical Communications Manager
Amgen

Suyog Jain

Associate Director, Medical Affairs 
Guardant Health 

EXPERIENCED SOLUTION PROVIDERS

Gemma Allen

Expert in Technology Innovation
Open Health

Oliver Childs

Expert in Creative Scientific Communications
Open Health

Event Structure

Day 1

OMNICHANNEL STRATEGIES & BEST PRACTICES

Event Overview

Event Partner

Media Partner

Related Videos

Presentation

Translating Insights into Content for Omnichannel success

Event: MedAffairs Omnichannel USA Achieving engagement & insights, whilst delivering intelligent & personalized stakeholder value 2023
Related topics: Medical Affairs & Stakeholder Engagement, Digital & Technology
Availability: FREE
  • Effectively 
  • Efficiently
  • Responsibly
Speaker

Tessa Pugh

CEO
PharmaReview

Presentation

Insights into HCP digital content consumption preferences –what, when, why, and where?

Event: MedAffairs Omnichannel USA Achieving engagement & insights, whilst delivering intelligent & personalized stakeholder value 2023
Related topics: Medical Affairs & Stakeholder Engagement, Digital & Technology
Availability: FREE
  • What drives HCP to consume independent education?
  • Lessons learnt in reaching target HCP audiences - and how to keep then engaged
  • Insights into HCP browsing habits – platforms, times, engagement limits
Speakers

Caroline Halford

Development Director for Medical Education
Springer Healthcare

David Braca

Regional Sales Director - US
Springer Healthcare

More Videos

View Agenda or Register

Register Online